• Blackpool Pleasure Beach re-opens 10th February 2018

Introducing ICON Boarding Cards

Ride the UK's first double launch coaster opening at Blackpool Pleasure Beach in 2018. Choose between either a Standard Boarding Card or a VIP Boarding Card.

VIP Boarding Card

For £25.00 receive an exclusive VIP ICON Boarding Card, an exclusive ride on ICON before the main park opens on selected dates, plus a special souvenir certificate.

Purchase VIP Boarding Card
Standard Boarding Card

For £15.99 receive an exclusive ICON Boarding Card, one ride on ICON plus a special souvenir certificate following your ride. This pass does not entitle you to priority boarding.

Purchase Standard Boarding Card
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On 11th April 2017 Blackpool Pleasure Beach revealed the name of the highly anticipated ride 'ICON'.



Blackpool Pleasure Beach has begun the construction of it’s new £16.25m rollercoaster. Originally dubbed as ‘Construction 2018′ now named ‘ICON’ – the ride will feature the most number of interactions in the world with 15 interactions involving five different rides and two tunnels. It will be the UK’s first double launch roller coaster – the ‘launch’ is administered by an advanced technology that gives the roller coaster two powerful thrusts of acceleration during the ride.

The ride is being manufactured by Mack Rides at their world-class factory in Waldkirch, Germany, utilising the latest state-of-the-art engineering processes, including laser beam technology for extreme accuracy. The ride will open in Spring 2018.

A double launch will see thrill seekers propelled forward at high speed, not only at the start of the ride, but also at a second point half way through the two and a half minute experience. Riders will experience the same levels of G force as felt by the driver of a Formula 1 car. The launch of the ride features acceleration which is 4 times that experienced in a Lamborghini Gallardo.

‘ICON’ will reach heights of 88.5ft with drops of up to 82ft. It will interact with five other Blackpool Pleasure Beach rides including the iconic Big One, Steeplechase, Big Dipper, Pleasure Beach Express and the Grand Prix.

Over 44,800 hours have been invested in the development to date with that number expected to treble ahead of completion.

Speaking on the announcement Deputy Managing Director of Blackpool Pleasure Beach, Nick Thompson, comments: “We have been working on this concept for five years now and are delighted to be able share news of our plans.

“Construction 2018 (ICON) will be fast, adrenalin fueled and exhilarating but also smooth and comfortable – an entirely new ride experience. It sees a significant investment in Blackpool Pleasure Beach. We expect to see thrill seekers flock to the park to experience this UK ride first.”

Blackpool Pleasure Beach’s Managing Director, Amanda Thompson OBE, adds: “Construction 2018 (ICON) follows in the long tradition we have at Blackpool Pleasure Beach of investing in fantastic rides and bringing first of their kind rollercoasters to the UK. Blackpool Pleasure Beach, the world’s most ride intensive amusement park, is home to the UK’s first looping coaster, Revolution, and, at the time it was built, the world’s tallest and fastest rollercoaster, The Big One, plus many more thrilling rides. I’m delighted to be able to continue this tradition and bring such a thrilling ride to the UK.”