Visit Pleasure Beach Resort again and again, and enjoy a bumper year of adventures for less. There’s different pass options depending on what you’re after, and our passes include extra perks like discounts on food, stays, shopping and more. Go big with our Platinum Season Pass or pick your favourite season for thrillseeking… check out our options below.
Unlimited and unmissable, all year round
Enjoy the ultimate destination for adventure-lovers all year long. With our Platinum Season Pass, you can dare to ride ICON, reach epic heights on the Big One, and high five your favourites at the UK’s only Nickelodeon Land every single day of the season (that’s a cost of approx £20 per month!) Epic entertainment (like Twilight Thrills and firework nights) is included too.
As well as our incredible Season Pass discounts, Platinum Season Pass holders can also get entry to SEVEN amazing theme parks across Europe (including one new for 2025!)
*Participating parks will give you free admission when you show your Pleasure Beach Resort Platinum Pass Card or confirmation via our app. Your pass entitles you to one visit at each of the seven parks during the 2025 season.
Endless adventures to kick-start coaster season
Start the season strong with a Spring Season Pass and enjoy off-peak queue times and more than 50 opportunities to visit between 29th March and 31st May. The pass includes two Twilight Thrills events where our rides open late into the night, Easter activities throughout April, and four bumper bank holidays. And of course, all our Season Pass benefits apply here too.
Your passport to a non-stop summer of thrills
Our biggest summer savings, unlimited entry in July and August, plus our amazing Season Pass benefits. The Summer Season Pass includes a whopping six late night events including four with fireworks, our longest opening hours of the year and more than 60 days to visit. Funshine in the sunshine? It doesn’t get better than this.
Limitless spooky fun plus our firework finale
Visit as many times as you like in October and November, plus unlimited entry to our terrifying Journey to Hell Freak Nights. Experience the park when it’s transformed for spooky season, and enjoy spooktacular Halloween fun and games plus spine-tingling entertainment. The Autumn Season Pass also includes our sensational season finale with fireworks, and all the usual Season Pass benefits.
Take the edge of your seat over and over again
Enjoy one of the most visually spectacular shows you’ll ever see, to your heart’s content.
Hot Ice is a fusion of sport and the arts featuring world-renowned and Olympic skaters who glide, spin, jump and are lifted across the ice. Full details will be issued in March 2025.
Season Passes include an eTicket for every operational date during the dates the pass is valid. Season Pass holders can book their visits using our app. Opening and closing times vary, please see our website for details. Your Season Pass registration email will include info on how to register and book your visits. Passes can be collected at our ticket centre during opening hours, please bring your order reference number and proof of ID when coming to collect your pass.
We’re looking after our guests.
For 2025 we’re introducing a Non Rider Season Pass.
This means that if you or someone in your group wants to visit the park but not go on any rides, you can buy a pass at a lower cost which gives you access to just come in and soak up the atmosphere with family or friends.
You’ll also get all of our usual Season Pass benefits, like discounts on food, shows, events and merch.
Terms & Conditions
Season Passes include an eTicket for every operational date during the dates the pass is valid. Season Pass holders can book their visits using our app. Opening and closing times vary, please see our website for details. Your Season Pass registration email will include info on how to register and book your visits. Passes can be collected at our ticket centre during opening hours, please bring your order reference number and proof of ID when coming to collect your pass.
All Pleasure Beach season passes* include 15 amazing perks:
10% off Speedy Pass (available in-person at Guest Services)
10% off on-park food
10% off in our retail stores (excludes show merchandise)
10% off stays at the Big Blue Hotel (selected rates)
10% off food at the Big Blue Hotel
First visit free, then 10% off Ripley’s Believe It Or Not!
First visit free, then 10% off Adventure Golf
10% off eating at White Tower restaurant
Discounted tickets for the Hot Ice Show
10% off pantomime performances
10% off Christmas Party Nights
10% off Character and Location Photos
10% off Premium Parking (available when booking a visit)
10% off Evolution of Magic shows
10% off Ken Webster Hypnotist shows
*Excludes the Hot Ice Season Pass **T&Cs apply
You can register your new season pass by visiting https://today.blackpoolpleasurebeach.com/season-pass
You’ll need to enter your Season Pass number and the first name of the pass holder. Upload a recent photo of yourself (or the season pass holder if that isn’t you), and you’re good to go!
To make your first booking, use the same link as above and choose your visit date. Next, enter your name, email and phone number (you’ll only need to enter these details once.) An eTicket will be generated for you and you’ll receive an app notification and an email to confirm.
After your first visit has been booked, you can book any future visits using our app.
You can have up to five live bookings at a time.
Please follow the instructions on this page (scroll up slightly!) We have also emailed this info to you.
Double check the email address you used and your Spam folder. If you still can’t find it and your details are correct, email us at [email protected]
It’s probably because you’re using a different email address for the app than you use for your Season Pass. Try setting up a new account in the app using the email address that’s attached to your season pass.
If that doesn’t work, email us at [email protected]
You can pick it up from our ticket and information desk in the Casino Building, or the Guest Services building near the Grand National ride. You’ll need to confirm your Season Pass number.
Please note that your season must be registered online with a photograph before we can print your Season Pass card.
Yes – just enter their name as the Season Pass Holder Name when you place your order.
If you’re buying multiple Season Passes they will all be sent to the email address you use to make the booking, but you can forward this email to the pass holder or you can register the pass on their behalf.
If you’ve accidentally entered your own name when you placed your order but the pass is intended for someone else, don’t worry. Use your name to register the Season Pass initially, then input the correct pass holder name when you make your first booking.
All you need to do is show either your Season Pass eTicket or your Platinum Pass Card.
Please note that terms and conditions apply to all discounts.
Call us on 0333 003 2212 or email [email protected]
Get in touch
0871 222 1234
