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Here at Pleasure Beach, we’re known for going big. Whether that’s the rollercoaster that held the record for being the tallest in the UK for 29 years or Launch Pad towering 20 storeys tall, we’ve transformed the Blackpool skyline with soaring structures designed for maximum thrills.

And we’re about to do it again.

Aviktas is a colossal £8.72M Gyro Swing, imposing proudly on our coastline. Riders will face outwards, legs in freefall, as the gigantic spinning pendulum swings higher and higher. And higher.

The world-class height, speed and breathtaking angles create an exhilarating feeling of flying through the air… and out to sea.

It’s the first of its kind in the UK, far taller than any similar rides in existence in Britain.

Aviktas Fact File

Ride: Gyro Swing
Height: 138 feet at its highest point
Angle: 120 degrees
Capacity: 40 riders
Investment: £8.72M

The lifecycle of Project MMXXVI

We’ll be adding all the important updates for Project 2026 right here, as and when they happen.

May 2025

Back in March, we announced ‘Project 2026’.

And while it’s a project for now, one day in the near future it’ll be a ride, and ‘Project 2026’ just doesn’t do this colossal structure justice.

So, we’re pleased to announce our gyro swing’s official name: Aviktas.

Scratching your head? More questions than answers?

Well, keep an eye on this page and all will be revealed.

After all, what’s a new ride launch without a little bit of mystery?

March 2025

After months of subterfuge and speculation, we lifted the lid on our exciting plans for Project 2026: An incredible £8.72M Gyro Swing.

Preparations are already well underway, with the demolition of the former Bowl-A-Drome area currently in progress.

Check back soon for even more exciting updates.

Get in touch

0871 222 1234

Please note, calls to 0871 numbers cost 13p per minute plus your telephone company’s access charge.

Copyright 2025

Pleasure Beach Resort
525 Ocean Boulevard, Promenade,
Blackpool, FY4 1EZ

Company number: 01876267

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